Video Shopping is a very specialized form of Mystery Shopping that includes the use of high tech equipment. It also covers a complex assortment of shops which each require different scenarios and shop goals.
If a shopper is not properly prepared, video shops can be very frustrating for the shopper and very expensive for the Mystery Shopping Company.
After an Undercover Essentials Workshop, a graduate should be able to do the following
Solicit video shopping jobs with confidence
Know how to successfully operate undercover equipment
Create the appropriate scenario and alias required for the job
Obtain quality video that will meet industry standards